Popular singer, Michael Adebayo Olayinka, aka Ruger, says he wants his colleagues to see him as “a threat”.
According to him, it’s bad when someone is not seen as a threat in the industry.
He stated this while explaining the inspiration behind his hit song ‘Asiwaju’ in the latest episode of the Afrobeats Podcast hosted by Adesope Olajide.
In the song, Ruger cooed slick boasts in Pidgin and Yoruba.
Speaking on the inspiration behind the braggadocious track, he said, “It [‘Asiwaju’] is everything. It’s a viby song. It’s also a personal message because I don’t want anyone to look at me as not dangerous.
“When people don’t see you as a threat, it’s bad. There are a lot of artists that are in that category. Sorry and it’s bad, honestly. When you are about to release music and nobody is shaking; you announced a single/project release date and nobody is bothered. It’s really bad.
“You’ve to make yourself a threat. People have to anticipate your release whether it’s good or bad. That’s the level I’m on right now. It’s deliberate. I want my colleagues to see me as a threat. You can’t be a softy. You either be a monster or you be food. Many people are foods right now. The music business taught be to be hard. It’s not all love, mehn. I can’t lie to you. Just follow your own pace and be that monster.”
Ruger said he has come to realise that only few people love him for who he is, stressing that rapper Dremo is the only friend he has in the music industry.